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David “DP” Preschel, founder of Power House, has experience in many diverse areas of marketing.
- Worked for years as an artist manager & concert promoter
- Worked with major record companies and entertainment companies
- Planned & purchased media in major and secondary markets
- Created and executed “lifestyle” marketing programs
- Designed and produced major corporate special events.
- Wrote, directed and produced hundreds of radio & television commercials in major markets.
Vitality and Depth Power Results
Brittani Preschel, Vice President of Power House, has experience in many diverse areas of marketing.
- Handles all Co-op pre-approvals and claims for more than 7 automotive brands
- Manages spot traffic and media relations
- Coordinates Client Events and Functions
- Develops Internet Advertising campaigns and guides Search Engine Marketing
- Designs and produces special events.
- Essential part of the Power
House creative team
Tony Smothers,
VP, Director of Business Development
- Tony
began his marketing career in television
as the Director of Marketing and Head
of Syndication for Freedom Television
Network, a Central Florida based company
that produced a variety of sporting events
including LPGA Golf.
- His
sales and marketing career in television
includes seven years as an Account
Executive and Business Development
Manager with the Orlando CBS affiliate
TV station, WKMG and fifteen years
as an Account Manager with the Orlando
ABC affiliate TV station, WFTV.
- Serving
as Chief Operating Officer and Director
of Marketing for Systems of Sight
Low Vision Eyewear for two years, Tony
was responsible for the development
of complete marketing plans that
included strategic and tactical advertising
campaigns.
- Mr.
Smothers has also worked with a wide
variety of research tools for the creation
of multi-media marketing solutions.
- His
expertise includes negotiation of television,
radio, print and Internet media placement
for national, regional and local clients.
- Tony's
background also includes television
and radio production with roles as
creator, writer and associate producer.
- He has specialized
in partnership and targeted event campaigns to build retail
traffic along with special promotions
and brand marketing.
The entertainment industry has long been known for an intense, competitive environment which demands attention to trends while using time tested marketing methods. David “DP” Preschel took on the challenge of managing rock bands, promoting concerts and arranging personal appearances for hundreds of acts in several markets. Best known as personal manager for rock icons, Stray Cats and drivin’ n’ cryin’ “DP” constantly worked to secure show opportunities and maximize revenue for artists of all types, all the while working tirelessly to ensure that each show was a success.
In recent years, David has expanded to work with major corporate clients planning and executing various corporate events, sales promotions, advertising and marketing – which include Siemens Corporation, the City of Orlando, successful nightclubs like Mako’s (in Orlando and Atlanta), Rolling Hills Ford, Wesley Chapel Nissan and Wade Raulerson Honda among others.
Additionally, Power House has produced and is airing infomercials, “Truck Country TV” and “The Builder’s Showcase” in several southeastern states.
In addition to unlimited experience in diverse areas of marketing, Power House has also developed unique and effective campaigns using:
- Special events
- Direct mail
- Media buying
- Television commercials
- Newspaper and print advertising
- Personal appearance marketing
- Sales promotions
- Infomercials
- Radio spots
Power House does it all with great passion and commitment!
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